People think about an aesthetic treatment in the evening, on their phone, and message a few clinics at once. Interest is highest at that moment. A reply the next afternoon feels like a different business.
The rules
- Reply fast, at any hour. A short, warm answer beats a perfect one tomorrow.
- Move towards a consultation. Suitability is decided there, not in chat.
- One question per message. Make it easy to answer.
- Never discuss medical suitability or promise results in chat. Those questions go to your qualified team.
The messages
1. First reply (within minutes)
Instagram / WhatsAppHi {first name}, thanks for your message! Happy to help. Which treatment are you interested in? We can set up a consultation whenever suits you.
2. The price question
When they ask how muchIt depends on what suits you, and that is what the consultation is for. It takes {length} and there is no obligation. Would {day 1} at {time} or {day 2} at {time} work?
3. A medical question in chat
Hand over to the teamThat is one for our practitioner, so you get the right answer for you. I have passed it on, and they will reply here. Would you also like to book a consultation?
4. No reply (next day)
One soft nudgeHi {first name}, just checking you saw my message. If another day suits you better, tell me and I will find a slot.
5. Last follow-up (a few days later)
Low pressureLast note from me. If you would like to talk it through, the consultation has no obligation. Just reply "yes" and I will book you in.
6. Before the consultation
Reminder, 24 hours beforeHi {first name}, see you tomorrow at {time} at {clinic}. Need another time? Reply here and we will move it.
Check your own numbers
Look at your last 20 enquiriesNote when each arrived and when it got the first reply.
Count the ones after closing timeThis is usually where bookings slip away.
Count where they arrivedInstagram, WhatsApp, website, phone. Every channel needs the same fast reply.
The catch with doing this by handSomeone has to be there at 10 pm on a Sunday. Reaxo sends the first reply within about a minute, books the consultation and sends the reminders, and hands medical questions to your team with the full conversation attached.
Reaxo does not give medical advice and does not promise clinical results.
See it on your own numbers
Book a free 30-minute walkthrough. We show how it would work for your business, no obligation.
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